ARCHIVES

Here you can find our archived blogs. Enjoy reading the past.

01.07.13

Happy New Year everyone!  I never imagined in a million years that I'd see 2013 in my lifetime. And yet, here we are. And it's business as usual. So much for Mayan and Nostradamus prophesies...

The Poya crew still warming up from the brutally cold, night shoot in NYC last week for YOLKI 3, but a few cojitos (yes, cojito - click the link) on New Years Eve helped to warm the cockles of our hearts. 

Check out our commercial videos link.  We've added a couple new ones and will be adding quite a few more Mercury Insurance spots in the coming weeks. It was one hell of a big campaign with a lot of new spots and a ton of action!

Poya's New Years resolution: eat more Peanut Butter M&Ms! 

- A


12/30/12

New Years is upon us and team Poya is in NYC shooting scenes for an upcoming Russian feature film called "Yolki 3", directed by Leo Gabriadze. It's a night shoot with multiple RED cams and a lot of driving shots.  Just imagine how tough it is to drive around New York City, at night, with multiple cameras and multiple vehicles while the city is preparing for their annual New Years Eve celebration.  That's right, it's freakin' tough!  

But we are a tough breed at Poya and we love a challenge. More news on this film and other feature projects to come in the new year. 

Happy New Year everyone!

- A

12/05/12

'Tis the season for production...

So, we're knee deep in production for a major Mercury Insurance commercial and print campaign. This is a big one. I can't reveal the creative for it yet, but just know that we are establishing the new faces of Mercury and you're gonna love 'em!  This campaign is gonna push the insurance company past their competitors. Directed by action film Director, John Bonito, these spots are gonna kick major ass... while delivering some comprehensive insurance coverage for the lowest rates in town!  Stay tuned for set pics from the stunt days and other updates.  Look for the spots to start airing in early January.

Sizzler is also ramping up and we're super psyched to be working with them again. A really cool group of people when it comes to the restaurant industry. 

Everyone is loving the new Poya diggs in Hollywood. We're just down the street from the old diggs, but this place has coffee and beer on tap, 24/7 and offers a really vibrant atmosphere (that's marketing talk for "a lot of people running around being cool and fun").

And then, of course, the holidays are almost upon us. We've asked Santa for more work and we know he's gonna deliver. We are workaholics here at Poya and work is the best present he could give us. Baring that, we're also asking for some really cool new shoes for everyone.  We'll see what he brings...

Merry Christmas, Happy Hannukah and whatever else you believe in!

Lastly, we just want to say how honored we were to accept the PromaxBDA Silver Award for two Olympic promos we produced this year for Thackwell & Whittaker. It's not often that Poya, or our team, are nominated for awards and to receive this was something very special.  Thanks to all on the team who made this happen and thanks to Thackwell & Whittaker in trusting their production with us.  Looking forward to more awards in 2013!

Promax Award

- A


 

 

09/01/12

It's been forever since my last blog update! And for good reason; I've been traveling, producing, directing, writing, editing and generally hustling to bring some of the best video content to TV, home video and the web.  

It's a holiday weekend and I need to get my grill on, so I'll be brief...

Poya has moved offices! We have left our iconic Hollywood & Vine location and the new office will be opening this week. I will announce the location once we sign the contracts.

Poya has developed a top-secret new show for TV with the Creative Artists Agency and Karga 7 and we're excited to be moving forward with it. I can't reveal any info yet, but I can say this show is one of the main reasons why I haven't had time to update the blog. I've been traveling around the world shooting and editing and will have more info soon...

Our parent company, The Branded Entertainment Corp, is entering into an exclusive distribution deal with Hulu! More info on that to come...

Check out our commercial page and you'll see some new Sizzler spots directed by the food cinematographer guru, James Kimura. These spots were a ton of fun to shoot. Who knew that shooting food would be so cool!

Last but not least, Poya has locked a deal for a new documentary film about Sir Ken Robinson, directed by video director legend, Nick Egan. This documentary is also part of a transmedia property and we're all super excited about its potential to help change how our children are educated.  Stay tuned for more info over the coming weeks.

- A


 

02/23/12

Poya Pictures is happy to announce it's new parent company, The Branded Entertainment Corporation, is up and running. Check out the BEC website and enter to win some movie tickets and other great stuff.  BEC is new, but you can see the teasers for a couple of the new TV shows and some of the stuff we did here at Poya.  

Coming up this month for Poya: The Golden Heart Awards Honorees videos.  We can't tell you yet who wins a Golden Heart Award this year, but we can tell you they are HUGE celebs and we're really excited to be shooting the support videos for them and the event.  The Golden Heart Awards is an annual awards gala hosted by LA's premiere homeless charity, The Midnight Mission, at the Beverly Wilshire Hotel. 

We've just started post on the third BEC developed show, LIBIDO 2.0.  It's a look into the modern age of dating, romance and relationships.  The show stars former Playmate, Crystal McCahill, and a handful of great contributors. We're all excited to see how this one turns out!

01/02/12

Happy New Year!  We at Poya Pictures are looking forward to a stellar 2012 and continuing our work with our many great clients, new clients and especially all the talent, crew and vendors who make us shine!

NYE

 

 

 

11/28/11

***BREAKING NEWS: Poya Pictures is excited to announce the new venture in branded entertainment; The Branded Entertainment Corp (BEC).  This new company aims to plant its flag in the market of branded entertainment like no other.  Poya will act as the production arm of the company and two TV pilots have already been shot.  BEC has hired Candace Malone, Director of Branded Entertainment, (fromerly Director of Branded Ent at The Institute), to connect BEC with interesiting and progressive brands looking to make a splash in the branded entertainment TV and web markets.

More info on this exciting development to come.

In other Poya news, Producer Peter Mascetta enjoyed the Thanksgiving holiday producing a fun web video for The Midnight Mission charity.  Thousands of LA's homeless got a chance to enjoy a great turkey and pumpkin pie meal while listening to rockin' blues music at the Mission's annual Thanksgiving celebration. A big shout out of respect to all who volunteered and participated. Poya is doing all it can to help others in 2012.

TMM_sign

 

TMM_crowd

TMM Director Larry Adamson addresses the crowd.

 

DVD_TMM

Dick Van Dyke and LA Mayor Anotnio Villarigosa pose with some of the Mission volunteers.

 

LEE_TMM

James Lee from the TV shows, HAWAII FIVE-O and HEREOS dons the hair net and gets ready to serve food.

 

KIDS_TMM

Some of the younger volunteers.

 

FOODLINE_TMM

The serving line. Over 3000 people were served on Thanksgiving.

 

 

10/18/11

Poya Pictures is proud to have been one of the premiere sponsors of The Midnight Mission 2011 charity golf tournament. This tourney took place at the Indian Hills, 4 star course at Pacific Palms resort in City of Industry and directly helped homeless veterans by raising over $100,000 for the charity. Poya Pictures was the hand-rolled Cigar sponsor. The high-end Patel brand cigars booth was set up on the 9th hole and was enjoyed by many of the golfers in attendance.  What's golf without a stogie?!  

The foursome representing Poya had it's mojo working.  It was a shotgun-scramble style event and we ended up coming in 2 under par for the day; pretty good for not being pro.  

We got to take a spin in Mr. Mulligan's tricked-out Caddillac golf cart, tee-off with a baseball bat on one hole and enjoy the cool raffle prizes we won at the awards dinner.

We at Poya are proud to have been able to help out such a worthy cause and are already looking forward to next year's tourney where I'm sure we'll come in under by at least 10!  

-A

TMM_POYA_CREW

Our foursome. L to R: Me, actor Michael Muhney (Young & The Restless), Daniel Bennett (Managing Director of Advanced Pensions Strategies) and veteran TV director Mark Lucas (Olympics broadcast, UFC: Clash of the Titans). An eclectic mix that worked out well. 

 

MOJO_BALL

MR_MULLIGAN

Michael with Mr. Mulligan.

09/07/11

I know, I know, this is a really short blog entry this week, but I've been swamped gearing up for next week's Red Bull Music Academy's World Tour shoot in Detroit.  It's 6 days of music exhibits, celebrity appearances and lectures all at Flat 151, a really cool industrial space in downtown Detroit.  There are also live performances by 3 Chairs andTribe at TV Lounge.

If you're in the Detroit area, be sure to stop by and say hello to the Poya crew, check out the exhibits and peep a few of the RBMA lectures and performances.

- A

RBMA_MCF_LOGO

 

08/29/11

Amazing things are afoot at Poya.  We're in the midst of editing our first major TV show pilot and have no less than four separate feature films in development.  

Coming up in September we go back to Detroit for Red Bull Music Academy's Techno City event.  This is going to be alot of fun.  It's one week of music and art exhibits and live performances.

Our short film, PAWNLESS ENDGAME, was finally submitted to the Sundance Film Festival.  Fingers are crossed. It's been a long road for PE primarily because it was a passion project we worked on when we could between jobs.  It's finally done and Poya is now making the push to film fests.

Our most recent shoot in Paso Robles, California, for our TV pilot was a whirlwind.  Evidenced by the photo below.  Our show's host, Mark DeCarlo and his straight man keyboardist, Marco Luciani, got themselves caught up in trouble again.  It's impossible to keep these guys out of jail! I won't divulge the details here on the web, but just know the incident that got them thrown in the slammer involved some spicy olives and some kind of "disturbance" in room 309 at the Adelaide Inn.  That's all I'm gonna say. 

- A

M&M_Jail

 

06/03/11

What a crazy fun trip to Detroit for Movement Fest 2011 and Red Bull Music Academy / Techno City.  We had a blast listening to all the great electronic music DJs and filming awesome interviews with some of the best.  A big shout out to DaedelusJeff RiskMatt ClarkeEric JohnsonDJ Godfather and especially Brian "Starski" Gillespie for his knowledge and passion for the Detroit music scene. His stories about sneaking into St. Andrew's to see the Meat Beat Manifesto, Eminem and Derrick May was inspiring. 

Other oustanding DJs at the fest were Carl Craig, Dubfire and Paul Kalkbrenner. We danced for hours.

Detroit is an odd city. It definitely has a depressed economy with whole neighborhoods abandoned, but there's a heartbeat, a life to the underground music scene, a sense of that "can-do" spirit in the people who still live there that keeps the city from complete collapse.  We were all impressed with the positive attitudes in the face of a dark moment in Detroit's history and it's quite possible that the music will save it.

We're looking forward to going back this September for more filming, more music and definitely more BBQ at Sweetwater!

- A

Age&BrianAge&EricMovementCrowdHartPlazaEricPerforms

Vanessa

 

04/05/11

We just got back from the Vail Film Festival where our short film, WOMEN, was in competition.  We didn't win, but had a blast at the film fest with altitude.  Yes, altitude.  And yes, the rumors are true, I got altitude sickness while there.  I was literally sucking on an oxygen canister the whole time.  Luckily the film fared better than me and the audiences loved it. 

The Soundclash Project with Cee Lo and The Ting Tings was an amazing shoot.  Both bands killed it and the crowd of 7,500+ packed the space between the stages. We were right across from the Luxor and the Vegas strip and the night was magical. 

Director Nick Egan is putting his finishing touches on the Director's cut of the Duran Duran music video. The new cut, which is almost done, includes an orchestrated piece lead-in and outro and some cool new music throughout. 

The Red Bull Open Ice TV documentary is nearing its first rough cut. We love the edit our editor, Sean Shafer, has been putting together so far.  It's a very cool look at the sport of Pond Hockey and its international appeal.  We have interviews in there with NHL Hall of Famer, Luc Robitaille, and Olympic Silver Medalist, Craig Sarner.  For tough-guy hockey players, both these men have some heart-warming things to say about pond hockey; the sport they grew up playing.

- A

Soundclash1Soundclash2Soundclash3Soundclash4Soundclash5

 

 

03/01/11

 

It's been nearly a month since my last blog entry, but that's for good reason, folks; Poya has been super busy!  We wrapped up the David Garrett music video, shot the Red Bull Open Ice qualifiers in Chicago, Detroit and St. Paul, then shot the finals last weekend in Minneapolis. One word: COLD.

Our post production team is putting the final touches on the Rock The Route TV episodes (they are awesome!) and we've started prepping the Soundclash Project with Cee Lo and The Ting Tings.  That's gonna be an awesome live concert in Las Vegas March 12th.  If you're in Vegas next week, get tickets!

Duran Duran loved the music video we did for them so much that they've requested an alternative cut which includes an orchestrated piece lead-in and outro and some cool new music throughout. Director Nick Egan has already been working on choosing the additional footage and creating his own cool graphics for it. We're all very excited to see what he comes up with.

Poya is also working with the US military again on another secret project which if I told you about it, I would be dead before I hit the return key on my keyboard. I can tell you this: we're shooting on a smart stage, using the same insanely awesome technology they used on Avatar and working with computer effects pros that lead the industry.  Oh, and it has NOTHING to do with grey aliens, HAARP, or Area 51... or does it?  

In other news, my daughter has entered the terrible twos and her second birthday isn't until the 5th!  Ugh!  Yes, it's God's way of payback.

- A

01/19/11

Happy New Year everyone! I can't believe we're one year closer now to the end of the world.  

In line with the end of the world theme, we sent director Paul Boyd and crew to NYC last weekend to film the new David Garrett music video and it was BRUTALLY cold.  There were moments when it felt like the end of the world. David is an amazing rock violinist on the Universal Music Group label and the video was for "The 5th", his version of the classic.  It was a tough two days in the NYC elements, but they powered through it and got some amazing footage.

Webisodes 7 & 8 of Red Bull Rock The Route are online!  Watch as our two favorite bands hit Tulsa, OK on Halloween night, do some fun self promotion, judge awesome costumes and have their sets critiqued by the Shiny Toy Guns.  Then in episode 8, they compete in the 72 oz steak eating challenge at the Big Texan.  That's alot of meat!

Red Bull Open Ice 2011 video shoot is under way.  The footage from the St. Paul, MN qualifier turned out great.  We interview the oldest living hockey players tomorrow and then our crew heads off to Chicago next week for a week of shooting.  We're interviewing some big names and also filming the Chicago qualifier.  Co-Producer, Mark DeCarlo, turned in his revised story outline and the show is really shaping up. 

Update: The Duran Duran video "All You Need Is Now" has over 250,000 views and it's climbing.  Congrats guys.

- A

DG_LOGO


 

12/30/10

Webisode 6 of Red Bull Rock The Route is online!  Watch Brighton MA's music video as they travel along historic Route 66 and show what it's like to be a working band.

The Duran Duran video has over 150,000 views in the first week!  Congrats guys.

The story outline for the Red Bull Open Ice 2011 video has been completed.  Co-Producer / Writer / Actor, Mark DeCarlo, wrote it and it's a really fascinating look at the origins of hockey.  Particularly how pond hockey got started and features some of the coolest NHL players talking about their passion for the sport.  Shooting begins in January all over the world.  This show is going to have some amazing, never-before-seen camera angles. We're going to put the Phantom camera (super high-speed digital camera) to work to get some beautiful slow-motion shots of all the action as well as some really cool Go-Pro POV cams.  I don't wanna spoil too much, but we're definitely getting excited about shooting the hockey action!

You'll notice that Facebook "Like" and Facebook & Twitter "Share" buttons have been added to the Blog page. Please like and share.  

More social networking buttons to come to the other pages, soon, including "Like" and "Share" for all content pages.  I'm still mulling the other social networking site links, but for now, it's going to be strictly Facebook and Twitter.  

I may also add a "Comments" section to the Blog so you can tell me to go fuck myself.  We'll see if I've got the balls to do that anytime soon...

- A

12/23/10

The Duran Duran music video for their new song "All You Need Is Now" is nearing the 100,000 views mark on Youtube.  Not bad for being online only two days!  And judging by the hundreds of positive comments it appears the fans really love it.

Webisodes 5 & 6 of Red Bull Rock The Route are online!  Watch the trial and tribulations of two great, Chicago indie rock bands - Young Jesus and Brighton MA - as they travel along historic Route 66 battling it out for a chance to record in the state-of-the-art Red Bull recording studios.   

The story outline for the Red Bull Open Ice 2011 video has been completed.  Co-Producer / Writer / Actor, Mark DeCarlo, wrote it and it's a really fascinating look at the origins of hockey.  Particularly how pond hockey got started and features some of the coolest NHL players talking about their passion for the sport.  Shooting begins in January all over the world.  This show is going to have some amazing, never-before-seen camera angles. We're going to put the Phantom camera (super high-speed digital camera) to work to get some beautiful slow-motion shots of all the action as well as some really cool Go-Pro POV cams.  I don't wanna spoil too much, but we're definitely getting excited about shooting the hockey action!

- A

12/18/10

The first four webisodes of Red Bull Rock The Route are online!  Watch the trial and tribulations of two great, Chicago indie rock bands - Young Jesus and Brighton MA - as they travel along historic Route 66 battling it out for a chance to record in the state-of-the-art Red Bull recording studios.  

Rock The Route is a 10 part web series with some of the coolest moments from the TV series which will air early next year.  You're going to really love this show.  It's one of the best we've produced.  And we've produced alot...

Speaking of other productions, the Duran Duran music video shoot in the UK went amazingly well.  We delivered last Friday and it will premiere on iTunes on Dec 21st! It will also be premiered on Yahoo.com - date pending.  Clips from it are already being circulated on the Today Show and other big Tv shows.  It's the edgiest Duran Duran has ever been.  

Red Bull Open Ice 2011 video is heating up.  Our writers are cranking away on the story outline now and we're looking at January / February shoot dates all over the world.  We're going to put the Phantom camera (super high-speed digital camera) to work to get some beautiful slow-motion shots of all the action as well as some really cool Go-Pro POV cams.  I don't wanna spoil too much, but we're definitely getting excited about shooting the hockey action!

- A

 

12/15/10

The first three webisodes of Red Bull Rock The Route are online!  Watch the trial and tribulations of two great, Chicago indie rock bands - Young Jesus and Brighton MA - as they travel along historic Route 66 battling it out for a chance to record in the state-of-the-art Red Bull recording studios.  

Rock The Route is a 10 part web series with some of the coolest moments from the TV series which will air early next year.  You're going to really love this show.  It's one of the best we've produced.  And we've produced alot...

Speaking of other productions, the Duran Duran music video shoot in the UK went amazingly well.  We delivered last Friday and it should premiere at some point later this month on iTunes. Fingers crossed!  Clips from it are already being circulated on the Today Show and other big Tv shows.  It's the edgiest Duran Duran has ever been.  

Red Bull Open Ice 2011 video is heating up.  Our writers are cranking away on the story outline now and we're looking at January / February shoot dates all over the world.  We're going to put the Phantom camera (super high-speed digital camera) to work to get some beautiful slow-motion shots of all the action as well as some really cool Go-Pro POV cams.  I don't wanna spoil too much, but we're definitely getting excited about shooting the hockey action!

- A

DD_logo

 

12/08/10

The first two webisodes of Red Bull Rock The Route are now online!  They turned out awesome!  Rock The Route is a 10 part web series with some of the coolest moments from the TV series which will air early next year.  You're going to really love this show.  It's one of the best we've produced.  And we've produced alot...

Speaking of other productions, the Duran Duran music video shoot in the UK went amazingly well.  The footage is very wild and raw.  It's almost finished and although I can't say much about it yet - don't want to spoil the iTunes release this month - I can say it's the edgiest Duran Duran has ever been.  

More info to follow...

- A

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12/03/10

I'm proud to announce that Poya Pictures will be producing Red Bull Open Ice 2011 TV documentary show.  Much like Rock the Route, this show will follow several key players as they compete in the annual pond hockey world tournament.  It will show the passions these players have the sport, highlight the sport that is the roots of hockey in general and show the global influence it has.  Hopefully a few celeb NHLers and others will be joining us.  it all remains to be seen, but we're excited to be skating into the fold of Red Bull Open Ice.

Speaking of Red Bull, we're anxiously waiting for the first two webisodes of Red Bull Rock The Route to launch online.  That was supposed to happen this week, but some minor technical issues have pushed the release to next week.  We're all super psyched about it.  Rock The Route is a 10 part web series with some of the coolest moments from the TV series which will air early next year.  You'll going to really love this show.  It's one of the best we've produced.  And we've produced alot...

Speaking of other productions, the Duran Duran music video shoot in the UK went amazingly well.  The footage is very wild and raw.  The LA shoot also yielded some great shots and now our editors are cranking away on double shifts to cut it all together.  I can't say much about it yet - don't want to spoil the iTunes release this month - but I will say it's looking really awesome and like nothing you've seen before with Duran Duran.  

Speaking of...  okay, I got nothing else to speak about.  Later!

- A

 

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11/10/10

The Red Bull "Rock The Route" tour has ended and what a final show.  It took place at the iconic Viper Room in Los Angeles and was a star studded event.  Not only did Gilby Clarke from Guns 'N Roses appear as celebrity judge, but Ryan Phillippe was also in the house with his entourage.

Brighton MA and Young Jesus, ripped it up.  Their best shows of the whole tour!

Check out this great article about the show:

http://www.chinashopmag.com/2010/11/red-bull-rock-the-route-young-jesus-vs-brighton-ma/

The tour as a whole was incredible.  The bands played shows in Chicago, St. Louis, Tulsa, Albuquerque and LA.  Each show presented its own set of challenges and moments of pure euphoria.  In just 7 days, the bands and our film crew became fast friends and the goodbyes were tough.  

Celebrity judges during trip included Plain White TsShiny Toy GunsJay-E and Kevin Johnson.  They were all incredibly astute, articulate and smart. Their notes really helped shaped the bands' motivation to get tighter and tighter at each, subsequent show.

If I were to blog about everything we experienced it'd fill a hundred blog entries, so I'll spare you the reading. Just know, between the challenges, the shows, the late night debauchery and Eddie the Red Bull tour bus driver's insane stories, we experienced in 7 days what most never experience in their whole lives.  I think I can speak for all of us when I say we have been blessed.

For day by day blogs from the bands, check out this link:

bands_blogs

Check out the bands themselves here:

http://www.brightonma.net/

http://www.myspace.com/youngjesusband

 

The fun isn't over yet.  Recording time at Red Bull records studio is coming up and there are some major press and TV announcements about to happen with regards to this show.  Also, we have the next two months of editing the TV episodes and webisodes.  So, stay tuned for more Rock The Route!

I leave you with a few great pics from the tour.  Enjoy.

-A

BMA_diner

Brighton MA talks about the trip so far at the Mid-Point Cafe in Adrian, TX.

YJ_Viper

Young Jesus rips it up on stage.

RTR_Tulsa

The Tulsa, OK show was on Halloween.  Green man and Purple Hair chick paid the bands a visit along with celeb judges Shiny Toy Guns

 

RTR_Albuq

The Albuquerque show was at the Sunshine Theater. An amazingly cavernous venue.  Both bands kicked ass here.

 

RTR_Guitar_Shootout

The guitar shootout took place in a ghost town / pueblo village ruins at magic hour.

 

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Celeb judge, Gilby Clarke, hangs with the bands.

 

Jon_Shred

Jon from Brighton MA loses his mind in his insane solo.

 

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The Red Bull Scenicruiser!  Eddie.. you da man!

 

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The paintball challenge.  Many wounds later, one band was the victor...

 

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Downtime on the Scenicruiser.

 

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Viper Room show packed the house.

 

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Gilby, Sarah, the bands, Co-drector David Wilson and me.


 

 

10/11/10

Well, after months of listening to great indie rock music and an exhaustive selection process, we narrowed the band selection for our Red Bull show, "Rock The Route" to 9 finalists.  On the 27th at Metro, Chicago, all 9 bands auditioned for us.  I can't say who the winning two bands are yet, but here's a list of the 9 bands that made the final round of auditions and performed for us on the 27th.  They were all awesome and gave the audition 110%.  I would recommend them all and I wish we could have all of them on the show.

Brighton MA 

http://www.myspace.com/brightonma

Model Stranger 

http://www.myspace.com/modelstranger

The Maybenauts 

http://www.myspace.com/maybenauts

Young Jesus 

http://www.myspace.com/youngjesusband

Bully In The Hallway 

http://www.myspace.com/bullyinthehallway

Makeshift Prodigy 

http://www.myspace.com/makeshiftprodigy

The Fold 

http://www.myspace.com/thefold

Hey Champ 

http://www.myspace.com/heychamp

The Kickback 

http://www.myspace.com/thekickback

The Red Bull "Rock The Route" tour starts on the 29th in Chicago and travels across the country along historic Route 66 to Los Angeles.  The bands will play a bunch of shows along the way.  More dates and show details to follow...

We'll be blogging from the road and giving daily updates.  Wherever you may be along the "Mother Road" you'll be close to a venue.  Stop by, say hi and listen to some great music!

- A

Red_Bull_Metro_Stage_2010


 

09/04/10

Poya Pictures is proud to be producing a TV series for Red Bull North America.  I can't get into details about the show just yet, but just know that it's music oriented and will feature some of the best indie bands this country has to offer and some major celebrity guests.   Casting and band selections have already begun.  

On a personal level, I'm psyched about this show as it will bring me back to my own roots; Chicago.  As a native son currently living in Los Angeles, I've never quite lost that Chicagoan in me.  I still love Lou's deep dish pie, the Cubs and the vibrant music scene.  

This series takes place in several cities, Chicago being one of them and I'm really looking forward to the tour.  Oops, did I say tour?  That's already TMI...  Stand by for more details...

- A

08/30/10

Back from a relaxing vacation in Europe and right into the fire of production. Two shoots back to back, both of which I can't mention any details about. The first is a bra commercial, that's all I can say as these spots are in support of the launch of the new product and the last thing the client wants is any info leaked early about it. The second is a video project for the military and is classified.  No, seriously, it is.  

Sign of the times if you ask me.  A bra commercial and a military job.  Look, we'll take what we can get at this point. They aren't sexy jobs (no, the bra spots aren't what you think), but they're jobs. In this economy, we're happy to have jobs at all.

I can tell you this, the bra commercial involved lots of large-breasted women. Enough said. The military shoot was insanely hot. We were filming on stages in the valley where it was 97 degrees. Add the hot lights of production and you're talking 105 easy. No air conditioning. Ah... the glamour of Hollywood.

iPad app of the week: "Medieval". Download it. Enjoy. Thank me later.

http://www.padgadget.com/2010/08/29/medieval-hd-for-ipad-first-look/


 

 

08/15/10

We woke up for the flight at 4am in a hotel in Gallerate, Italy, just 3 minutes outside Malpensa airport.  It was raining.  I should preface this by noting the fact that I am deathly afraid to fly.  I had considered my usual cocktail of one Xanax chased with a glass of white wine, but at 4am it’s hard to justify drugging yourself regardless of the rationality you can muster to do so.

**Author’s note: I prefer red wine, but white wine seems to work better with Xanax.  I’m sure there’s some scientific reason for this, but when you find what works, you don’t really care to spend the time finding out why it works.  It works.  That’s all you need to know.

We flew Easy Jet.  This is the Southwest Airlines of Europe.  No assigned seats.  You board by group.  We were in the second boarding group, which, in America would line up second, but like most lines for most things in Italy, there is no line.  There is just a giant mob of people jockeying for position to enter the causeway.

Subsequently, we didn’t end up getting seats next to each other.  Mine was behind hers.  It sucked, but at least we were buckled up and ready to fly.

The flight was delayed by 35 minutes.  For me, a flight delay is not just frustrating, it’s excruciating.  The fear of flying is at its worst at two points on any flight; the time spent anticipating take off and the time experiencing turbulence.

Most of the people were getting agitated by the delay, I was sweating bullets.  All I could think about is that it must be the storm.  It’s not flyable.  I saw a documentary about a plane in NYC which took off into a winter storm when it shouldn’t have and it went down into the icy waters of the Potomic.  Is the Potomic in NYC?  Who cares.  It went down.  That’s all I needed to remember for the sweat to start pouring.

Just then, the plane’s intercom squawked and I noticed one of the flight attendants holding up a phone/intercom thing to her mouth.  She proceeded to request a passenger to come to the front of the plane.  Moments later, some guy in his mid-twenties wearing a stupid looking hair band, which was fashionable in Italy for about thirty seconds, comes sauntering up to the front.  He had a shit eating grin and towered over the flight attendant. 

What happened next defied all logic.  The flight attendant pointed to the cockpit and told him to go in there and talk to the pilot.  I couldn’t help thinking how had this happened on an American flight,  someone would’ve declared  “Let’s roll”, the sky Marshall and at least six wannabe heroes would have leaped from their seats to subdue and beat the kid senseless before he could cross the threshold. 

But again, this is Italy and things are done differently here. 

The kid entered the cockpit and argued with the pilot, getting in his face several times.  The co-pilot got between them and threw his two cents in until both the kid and the pilot told him to shut the fuck up. 

Eventually they came to some understanding, the kid nodded sheepishly and then walked back to his seat.  The pilot motioned for the co-pilot to shut the door and we were off to the runway.  While we taxied, the pilot got on the horn and explained to all of us what happened. 

Apparently the kid and his buddy decided to take a smoke break prior to the flight and since it was raining, they stood under the plane for cover… right next to the fuel tank and in-ground fuel pump. 

The potential for disaster and mass death couldn’t have been higher and yet, we took off and flew to Ibiza, Spain as if nothing other than a tiny misunderstanding had happened.

I do think the best part about it all was that the pilot busted the kid out to the other passengers.  There were a lot of dirty looks sent his way, but by the time we reached Ibiza, all was forgiven and everyone went on their merry vacations.

It took me two days to get over the fear of it all and just when I did, we were headed to the airport for the flight back.  

- A

Spain pic


 

07/02/10

As Independence Day is upon us and as I sit here in my office high above Hollywood Blvd and Vine St. in the heart of Hollyweird, listening to the city prepare itself for parties, fireworks and the probable homicide or ten, I find myself thinking about how far our nation has come in the last 234 years.  I can't say it's all been for the best, but it ain't all that bad either.  

This got me thinking about our country and how we got started as a group of United States.  So, I actually took some time this morning to read the Declaration of Independence and I gotta say, Thomas Jefferson was a pretty smart dude with a set of brass balls.  Not only did he outline what would become the document which would unite a nation of independent states, but he also called the King out for all his bullshit up to that point which the Colonies were pissed off about.  Back then, you could be assured to find yourself holding your own head in your hands for saying some of the stuff he wrote in the Declaration.  

Life in the United States has changed greatly since Jefferson set quill to hemp paper and unfortunately most people aren't going to even think about the origins of their freedoms as they chow down on overdone burgers, drown themselves in cans of light beer and blow off their fingers with M-80 fire crackers.  

But, maybe that's how Jefferson and his founding peeps meant for it to be; the Declaration runs in the background of our lives like an iPhone App you don't see, but which regulates your processing so you can multitask without worrying about how it is possible to be composing an email and looking at your house in Google Street Viewat the same time. 

Then again, maybe they just got lucky.  Who knows?  Either way AT&T still sucks.  What the...?

Happy 4th people!

- A

06/24/10

It's been a busy couple months. Principle photography for WOMEN just wrapped as well as the new music video for the pop artist INNA which was shot in the UK.  

The WOMEN shoot was a long one, but the footage looks amazing and the directors, George Mays and Ashley Scott were outstanding to work with.  Look for this film to sweep festivals next year.

The INNA shoot was shorter, but presented its own time challenges.  I'm not sure how director, Paul Boyd got all the shots he needed.   The video looks fantastic.  

We're also closing in on wrapping up the Untitled Michael Sloan pilot and the OCCAM'S LASER pilot.  Both turned out really great.  I bet you'll be seeing both shows get picked up for seasons next year. 

We've got a couple viral ads coming up next week, some commercials in July and a feature in September.  Not to mention a cool TV show for Red Bull in October.  Lots of work still to do, but I'm definitely looking forward mostly to my vacation in Italy at the end of July.  I can't wait!  

I'll be sure to blog from under the Tuscan sun with a glass of wine in one hand and a bowl of pasta in the other.  

Until then... enjoy these photos from the set of WOMEN.

Ciao!

- A

WOMEN 1